Valarie Zeithaml

20 catalog papers. Identity-linked publications and additional name matches are distinguished below.

ORCID: 0000-0003-4693-6069

Publications

• A Theories-in-Use Approach to Building Marketing Theory — Journal of Marketing 2020
• Cost-effective service excellence — Journal of the Academy of Marketing Science 2018
• Customer Metrics and Their Impact on Financial Performance — Marketing Science 2006
• Return on Marketing: Using Customer Equity to Focus Marketing Strategy — Journal of Marketing 2004
• Service quality delivery through web sites: A critical review of extant knowledge — Journal of the Academy of Marketing Science 2002
• Price and brand name as indicators of quality dimensions for consumer durables — Journal of the Academy of Marketing Science 2000
• Service quality, profitability, and the economic worth of customers: What we know and what we need to learn — Journal of the Academy of Marketing Science 2000
• The Behavioral Consequences of Service Quality — Journal of Marketing 1996
• Reassessment of Expectations as a Comparison Standard in Measuring Service Quality: Implications for Further Research — Journal of Marketing 1994
• The nature and determinants of customer expectations of service — Journal of the Academy of Marketing Science 1993
• A Dynamic Process Model of Service Quality: From Expectations to Behavioral Intentions — Journal of Marketing Research 1993
• Perceived service quality as a customer-based performance measure: An empirical examination of organizational barriers using an extended service quality model — Human Resource Management 1991
• Communication and Control Processes in the Delivery of Service Quality — Journal of Marketing 1988
• The Elderly Consumer and Adoption of Technologies — Journal of Consumer Research 1985
• A Conceptual Model of Service Quality and Its Implications for Future Research — Journal of Marketing 1985
• The New Demographics and Market Fragmentation — Journal of Marketing 1985
• Problems and Strategies in Services Marketing — Journal of Marketing 1985
• Environmental Management: Revising the Marketing Perspective — Journal of Marketing 1984
• Consumer Response to In-Store Price Information Environments — Journal of Consumer Research 1982
• Consumer Perceptions of Price, Quality, and Value: A Means-End Model and Synthesis of Evidence — Journal of Marketing