Book reviews

Abstract

Global Corporate Intelligenceby George S. Roukis, Hugh Conway, and Bruce H. Charnov. (New York: Quorum Books, 1990, 335 pp., ISBN 0-89930-220-3).Google ScholarConsumption Values and Market Choices: Theory and Applicationsby Jagdish N. Sheth, Bruce I. Newman, and Barbara L. Gross (Cincinnati: South-Western Publishing Co., 1991, 224 pages, ISBN 0-538-80563-3)Google ScholarThe Globalization of High Technology Production: Society, Space and Semiconductors in the Restructuring of the Modern Worldby Jefferey Henderson (London and New York: Routledge, 1989, 198 pp., ISBN 0-41503139-7)Google ScholarMultimethod Research: A Synthesis of Stylesby John Brewer and Albert Hunter (Newberry Park, CA: Sage Publications, 1989, 209 pp.)Google ScholarEmotion in Advertising by S. J. Agres, J. A. Edell, and T. M. Dubitsky, Eds.(Quorum Books, 1990)Download references