Dawn Iacobucci
30 catalog papers. Identity-linked publications and additional name matches are distinguished below.
ORCID: 0000-0001-9761-6642
Owen Graduate School of Management, Vanderbilt University, Nashville, Tennessee, USA
Publications
- How to calculate, use, and report variance explained effect size indices and not die trying — Journal of Consumer Psychology 2023
- The median split: Robust, refined, and revived† — Journal of Consumer Psychology 2015
- Toward a more nuanced understanding of the statistical properties of a median split† — Journal of Consumer Psychology 2015
- Gilbert A. Churchill Jr.'s Editorship of Journal of Marketing Research, 1979–1982 — Journal of Marketing Research 2014
- Mediation analysis and categorical variables: The final frontier† — Journal of Consumer Psychology 2012
- Mediation with categorical variables compleat† — Journal of Consumer Psychology 2012
- Antecedents and consequences of adaptive selling confidence and behavior: a dyadic analysis of salespeople and their customers — Journal of the Academy of Marketing Science 2010
- Rejoinder to commentators on structural equations modeling primers: Bentler, Bagozzi, and Fabrigar, Porter, and Norris — Journal of Consumer Psychology 2010
- Structural equations modeling: Fit Indices, sample size, and advanced topics — Journal of Consumer Psychology 2010
- Brand Attachment and Brand Attitude Strength: Conceptual and Empirical Differentiation of Two Critical Brand Equity Drivers — Journal of Marketing 2010
- Dynamic Effects among Movie Ratings, Movie Revenues, and Viewer Satisfaction — Journal of Marketing 2010
- Everything you always wanted to know about SEM (structural equations modeling) but were afraid to ask — Journal of Consumer Psychology 2009
- Determinants of Pay Levels and Structures in Sales Organizations — Journal of Marketing 2009 (name-matched, not ORCID-linked)
- A Meditation on Mediation: Evidence That Structural Equations Models Perform Better Than Regressions — Journal of Consumer Psychology 2007
- Invited Commentary—Three Thoughts on Services — Marketing Science 2006
- From the Editor — Journal of Consumer Research 2005
- Consumer Personality and Coping: Testing Rival Theories of Process — Journal of Consumer Psychology 2005
- Book Review: Six Degrees: The Science of a Connected Age — Journal of Marketing 2004
- Introduction to Consumers in Cyberspace — Journal of Consumer Psychology 2003
- Advancing Alpha: Measuring Reliability With Confidence — Journal of Consumer Psychology 2003
- From the Editor-Elect — Journal of Consumer Research 2002
- Investments in Consumer Relationships: A Cross-Country and Cross-Industry Exploration — Journal of Marketing 2001
- Methodological and Statistical Concerns of the Experimental Behavioral Researcher: Introduction — Journal of Consumer Psychology 2000 (name-matched, not ORCID-linked)
- Book Review: If Aristotle Ran General Motors: The New Soul of Business — Journal of Marketing 1999
- Book Review: Network Models of the Diffusion of Innovations — Journal of Marketing 1996
- Book Review: Random Factors in Anova — Journal of Marketing Research 1995
- Distinguishing Service Quality and Customer Satisfaction: The Voice of the Consumer — Journal of Consumer Psychology 1994
- Gender differences in the impact of core and relational aspects of services on the evaluation of service encounters — Journal of Consumer Psychology 1992
- Modeling Dyadic Interactions and Networks in Marketing — Journal of Marketing Research 1992
- Book Review — Journal of Marketing Research 1991