Scholion.ai

Estimating Demand Functions for Product Characteristics: The Case of Automobiles

Manoj K. Agarwal, Brian T. Ratchford

Journal of Consumer Research · 1980 · Volume 7 · Issue 3

DOI: 10.1086/208813

Abstract

This paper illustrates how the Rosen (1974) model of consumer choice can be used to estimate demand and supply functions for product characteristics; in this case, for six characteristics of automobiles. We also show how the demand functions for characteristics can be used to recover consumer preference functions.

Enable JavaScript for citation tools and additional paper interactions.