Donald Lehmann

19 catalog papers. Identity-linked publications and additional name matches are distinguished below.

ORCID: 0000-0002-6725-3171

Columbia University, New York, USA

Publications

• Commentaries on “Scale use and abuse: Toward best practices in the deployment of scales” — Journal of Consumer Psychology 2023
• Brand actions and financial consequences: a review of key findings and directions for future research — Journal of the Academy of Marketing Science 2022
• Correction to: Brand actions and financial consequences: a review of key findings and directions for future research — Journal of the Academy of Marketing Science 2022
• Effects of Sequential Sensory Cues on Food Taste Perception: Cross-Modal Interplay Between Visual and Olfactory Stimuli — Journal of Consumer Psychology 2021
• Introduction to Theory and Practice in Marketing Conference Special Section ofMarketing Science — Marketing Science 2014 (name-matched, not ORCID-linked)
• Making Choices While Smelling, Tasting, and Listening: The Role of Sensory (Dis)similarity When Sequentially Sampling Products — Journal of Marketing 2014
• Intergeneration time effects — Journal of the Academy of Marketing Science 2004
• Multigeneration innovation diffusion: The impact of intergeneration time — Journal of the Academy of Marketing Science 2003
• The impact of research design on consumer price recall accuracy: An integrative review — Journal of the Academy of Marketing Science 2001
• Entrenched Knowledge Structures and Consumer Response to New Products — Journal of Marketing Research 2001
• Other Multivariate Techniques — Journal of Consumer Psychology 2000 (name-matched, not ORCID-linked)
• Other Statistical Issues — Journal of Consumer Psychology 2000 (name-matched, not ORCID-linked)
• Structural Equations Modeling — Journal of Consumer Psychology 2000 (name-matched, not ORCID-linked)
• Customer reactions to variety: Too much of a good thing? — Journal of the Academy of Marketing Science 1998
• Halo Effects in Multiattribute Attitude Models: An Appraisal of Some Unresolved Issues — Journal of Marketing Research 1976
• A “Working” System Model of Car Buyer Behavior — Management Science 1976
• The Importance of Halo Effects in Multi-Attribute Attitude Models — Journal of Marketing Research 1975
• Book Review: A Practitioner's Guide by Means of Example to Multidimensional Scaling and Cluster Analysis — Journal of Marketing Research 1973
• The Importance of Differential Weights in Multiple Attribute Models of Consumer Attitude — Journal of Marketing Research 1973