Roy Howell
23 catalog papers. Identity-linked publications and additional name matches are distinguished below.
OpenAlex: A5065381457
Publications
- Perceived psychological distance, construal processes, and abstractness of entrepreneurial action — Journal of Business Venturing 2018
- Book Review: Cognitition, Aging and Self-Reports — Journal of Marketing Research 1999
- Book Review: The Growth Warriors: Creating Sustainable Global Advantage for America's Technology Industries — Journal of Marketing Research 1999
- Book Review — Journal of Marketing Research 1998
- Book Review: Marketing Social Change: Changing Behavior to Promote Health, Social Development, and the Environment — Journal of Marketing Research 1997
- Book Review — Journal of Marketing Research 1996
- Book Review — Journal of Marketing Research 1995
- Book Review — Journal of Marketing Research 1994
- Book Review: Handbooks in Operations Research and Management Science: Marketing — Journal of Marketing Research 1994
- Book Review — Journal of Marketing Research 1992
- Book Review: MCA+. Morristown — Journal of Marketing Research 1992
- A note on hispanic values and subcultural research: An alternative view — Journal of the Academy of Marketing Science 1991
- Book Review: Nonlinear Regression Analysis & its Application — Journal of Marketing Research 1990
- Adaptive Designs for Likert-Type Data: An Approach for Implementing Marketing Surveys — Journal of Marketing Research 1990
- Book reviews — Journal of the Academy of Marketing Science 1989
- Book Review — Journal of Marketing Research 1987
- Socialization effects of retail work experience on shopping orientations — Journal of the Academy of Marketing Science 1987
- Covariance Structure Modeling and Measurement Issues: A Note on “Interrelations among a Channel Entity's Power Sources” — Journal of Marketing Research 1987
- Price Quantity Discounts: Some Implications for Buyers and Sellers — Journal of Marketing 1987
- On the meaning and measurement of religiosity in consumer research — Journal of the Academy of Marketing Science 1986
- Salesforce Socialization — Journal of Marketing 1986
- Business Definition and Performance — Journal of Marketing 1983
- Book Review: Measurement in the Social Sciences — Journal of Marketing Research 1981